Multi-page for wedding agency "SVADBA MECHTA"
Fall 2024
Request
Tasks
- Make a full-featured landing page from an outdated tapline;
- Show portfolio;
- Build off competitors through brilliance and creativity.
- There was a brandbook that was designed primarily for social media and print. It needed to be adapted for the website.
- To show the portfolio in the format of a banding, rather than a multi-page website.
Complications
What was meant to be reflected
- It was important to show an individual and unconventional approach to organizing weddings.
- To focus on style and boldness rather than the standard romantic atmosphere that is usual in this niche.
work steps
Research
[1]
Conducted research including competitor analysis, reviews and an audit of the current tapline.
Solutions for brandbook adaptation were proposed, a suitable font for the site was agreed (DINPro instead of Didact Gothic Regular).
Brandbook adaptation
[2]
Design
[4]
Proposed 3 variants of design concept and after coordination rendering of the design of the entire site.
Tilde layout including preparing adaptive versions, customizing animations, code modifications and basic SEO customizations.
Layout and settings
[5]
Instructions and support
[6]
Transferring the site to the client’s account, providing video instructions for self-administration of the site, and free support for 2 weeks.
Prototype
[3]
Built the prototype in 2 stages: first a skeleton to understand the structure of the site and what materials would be required, and once the content was received, a text version.
Thanks to bright colors and photos, the site turned out to be memorable and eye-catching, while easy to perceive due to minimalism, clear structure and adaptation of the brandbook.
The site has received 3 international awards.
The site has received 3 international awards.
Result